Social Media

January 2025 Instagram Grid Update

How to Respond to Instagram’s 2025 Grid Format Update

In Instagram’s latest update, the platform has made a major change to the profile grid layout by introducing the 4:5 dimension, redefining how users showcase their content. The change arrives with the intention to offer a more streamlined, aesthetically pleasing experience for creators and followers alike. Instagram January 2025 Update: What’s new? Instagram’s January 2025 […]

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LinkedIn Algorithm Insights: How to Maximise Visibility and Engagement

LinkedIn has evolved from a professional networking site into a powerful platform for personal branding, lead generation, and thought leadership. Understanding how LinkedIn’s algorithm works is key to standing out in a sea of over 930 million users. This guide dives into practical strategies and techniques to maximise visibility and engagement, leveraging a variety of

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Beginner’s Guide to Editing Video Content for Social Media

Video content reigns supreme on social media platforms. With its engaging format and potential to go viral, video is a powerful tool for communication and marketing. However, creating compelling videos requires more than just shooting footage. Editing is a crucial step in producing polished, professional content. If you’re new to video editing, don’t worry! This

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Do’s and Dont’s When Filming Video Content for Social Media

In the realm of social media, where attention spans are short and competition for engagement is fierce, creating captivating video content is key. And mastering the art of filming for social media can significantly enhance your online presence and drive engagement. However, achieving success in this area requires more than just pressing the record button.

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Should Your Business Be Using Meta’s New App, ‘Threads’?

Threads is the new social media platform from Facebook’s parent company, Meta, that gained 100 million users in its first five days. Our social media account manager Chris has put together a complete guide to the new platform, including understanding exactly what it is, and whether or not your business should be ‘jumping on the

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Using Social Media to Create an Engaged Community

Social media has completely changed the way we connect and interact with other people. It has allowed businesses and brands to engage with their audiences in a way never before thought possible. The building of an engaged community is a powerful way to promote meaningful relationships between brand and customer, strengthen brand loyalty, and drive business

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