topclick has an excellent team with proven experience setting up, optimising, and maintaining Pay-Per-Click (PPC) ads across Google and Bing. This form of data-driven marketing using search engines is unlike traditional forms of marketing as it ensures that ads are only served to a relevant audience. One of the greatest benefits of PPC is that the actions and results from ads can be directly tracked and measured, allowing clients to only pay when a user clicks on their ad.
We understand that no client is the same, so our campaigns are tailored to each individual goal. Our team has experience across multiple industries generating leads, calls, sales, traffic, and app installs. Personal connection is in the core of our marketing agency, so we strive to constantly improve our relationships with our clients in Guildford. We love to meet our clients in person, and work on a campaign best suits their needs.
There are different benefits to running search or display ads, our team can help you navigate these and find the right solution for you.
Search is a strong technique for driving firm actions such as leads and sales, these ads appear as a text block at the top or bottom of a page when searching on Google or Bing. The ads are comprised of a few headlines and descriptions and show when a users’ search matches the keyword associated with that ad.
Whereas display campaigns provide the opportunity to showcase creative images. These image ads show across the Google network with a headline and a link. Targeting for display is created using demographics, interests, and topics to pinpoint a relevant user and as such is excellent for building brand awareness and remarketing.
Remarketing is an outstanding way to reinforce your previous marketing activity by targeting users who have interacted with your website. Remarketing often sees abundant results and can be applied to existing search campaigns by increasing bids of users who have visited the site or can be used as a stand-alone display campaign. Either way users can be reminded to complete their actions, making it a useful method for driving conversions and brand awareness.
Google Shopping ads are particularly useful for e-commerce businesses, and often provide a cheaper way to promote specific products than through search. Shopping ads look engaging, with a product image displaying its title and price. These ads are shown at the top or bottom of a Google page when a search matches key terms within the product title; a price the business is willing to pay for a click is then assigned to each product.
We offer a bespoke service tailored to your business, including initial set-up, optimisation and monthly maintenance. Our range of packages accommodate small accounts to larger ones requiring more extensive work. Whatever the size of your business, we are focused on driving the best possible results for your budget.
Prices start from £500.00 + VAT per month
Dedicated account manager
Detailed monthly reporting
Tailored campaign builds
Regular bid management
Additional spend option available
I would highly recommend working with Top Click Media. They understand the business fully and are a pleasure to work with. Nothing is too much trouble and they are extremely professional, friendly and focused on achieving results. James has extensive experience and we are very happy with the PPC service he is delivering!
Topclick have helped us improve the results of our Google PPC campaign noticeably and the service is always friendly, efficient and professional. Keep up the good work!
Top Click has been really helpful with our Google Adwords campaign and we have started making sales online from day one. We're really grateful for all their hard work, patience & professionalism. I would definitely recommend Top Click without a doubt! Well done guys!
We have been working with topclick from the start of lockdown where we worked on a campaign to drive enquires and sales through out the pandemic by being very reactive to what was needed at the time - we have seen great results and had good quality clients come through with some that we have now formed great relationships with - which is what we are looking for with the enquiries to come through. Looking forward to continue working with them and growing our business even further.
Having an effective PPC strategy that reaches the right audiences is essential. To discover how our experts can create a targeted campaign to meet your requirements, please fill out the form. We will complete your FREE PPC audit within 2-3 working days of receiving your form. Once we’ve concluded the audit, one of our expert PPC account managers will get in touch with you discuss in detail the most impactful way of achieving your businesses goals.