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Unlocking SEO Success: The Metrics You Need to Track for Effective Content Performance

Creating high-quality content is crucial to any successful SEO strategy. But how do you know if your content is actually driving traffic and improving your ranking on the search engine results page? The key is to measure the success of your SEO content using relevant metrics. Our SEO account manager has listed some of the […]

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“Discovered – Currently Not Indexed”: What does it mean and how to fix it?

If you’re a website owner or an SEO specialist, you might have come across the “Discovered – currently not indexed” section while checking your website’s indexation status on Google Search Console. And if you have, you’ll know how frustrating it can be when Google is not indexing an important page you want to appear on

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White-Hat SEO Strategies You Should Implement in 2023

Search engine optimisation is an important marketing channel with the ability to significantly increase search visibility and organic traffic. However, the long-term nature of SEO marketing may tempt some people to adopt undesirable techniques to ‘cheat’ the algorithms and obtain higher ranks on the search engine results page. Known more commonly as ‘black hat SEO’

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